Ashley Rose Young, the graduate intern for the Hartman Center for Sales, Marketing & Advertising History, co-curated “Agencies Prefer Men!”: The Women of Madison Avenue. The exhibit runs through March 17, 2017 in the Mary Duke Biddle Room at the David M. Rubenstein Rare Book & Manuscript Library.
The exhibit “focuses on the long and sometimes hidden history of women in advertising, tracing the career opportunities open to women as they progress from clerical staff to copywriting, art and market research and on to the highest positions in ad agencies as creative directors and CEOs. The exhibit also situates women’s achievements and continuing struggles for advancement and equality in the broader efforts to improve diversity and opportunity in the advertising workforce.”
In an effort to promote the exhibit, Young has researched and written a series of blog posts featuring key figures and archival materials from the exhibit:
“Rena Bartos and ‘The Moving Target’ in Modern Advertising”
“From Hawaiian Pie to Mustard Meringue: The Role of Test Kitchens in Modern Advertising”
History
